Understanding Realogy’s Point on Buyer Agent Commissions

For those who might have missed it, Realogy, one of the biggest real estate companies in the world, just publicly announced that it supports ending the requirement that a buyer’s broker be offered compensation by the MLS. How big is Realogy Realogy supported roughly 1.4 million home transactions in...
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New and Struggling Agents, Do This One Thing

I spend a lot of time in social media channels and clubhouse rooms dedicated to helping new agents and struggling agents get more deals. I have heard every bit of advice from cold call more, use this script, join a team, door knock here, buy Zillow leads, hold open...
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When Will Real Estate Innovation Help the Consumer

The Real Estate Tech Boom I began my real estate career in the spring of 2011 just as the technology boom was really starting to take hold in the real estate industry. Smart phones were popping up everywhere and apps were being developed to make a real estate agent’s...
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Debunking the Myths About What Contingent Really Means in Real Estate

The term contingent is a clause often included in real estate contracts or an offer to purchase real estate. Nonetheless, it is frequently misused and mistaken for other terms. Understanding the meaning of such terms can help you identify properties that may still be available for purchase and how...
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What is a Condotel

What is a condotel? A condotel, also known as a condo hotel, hotel condo, or a contel, is a building which is legally a condominium but which is operated as a hotel, offering short-term rentals, and which maintains a front desk, cleaning service and more. The units are usually...
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1 Percent Lists123 Terra Bella Blvd Suite 2CCovington, LA 70433O: (877) 417-3723M: (504) 875-6599 1 Percent Lists Franchises, LLC sells real estate franchises across the United States. You have found the original full service, discount real estate brokerage, 1 Percent Lists, who is licensed in Louisiana and still owned and operated by the...
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How Discount Real Estate Brokers Make Money

Hello, my name is Grant Clayton and I’m the founder and CEO of 1 Percent Lists, which is, you guessed it, a company charging lower commission rates to list homes. It seems that every time I speak with another agent about what we do and get past all the...
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4 Rules for Building a Customer-Centric Real Estate Franchise

The survival and success of any business largely depends on its ability to satisfy its customers. This should be obvious to any business that wants to remain competitive and become a successful franchise owner. Think about it: how would you survive if what you’re offering, producing, or doing is...
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5 Helpful Tips That Will Make You a Successful Franchise Owner

Looking to break into real estate and own a successful business, but you’re not sure where to begin? The world of franchise owners can sometimes seem like uncharted waters. The real estate brokerage industry is worth about $155 billion, which is expected to continue growing over the coming years....
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How to Buy a Real Estate Franchise

I get a lot of questions from agents about how franchising works, how to buy a real estate franchise, the initial investment, and other general questions about the process. My name is Grant Clayton and I am the founder and CEO of 1 Percent Lists. We are selling our...
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